EPISODE #32 Discover Your Target Market and Niche


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Bio of the artist

Joanna is a creator, changemaker and fire starter, who is driven by deep craving to create, transform, and shake things up.

When she is not happy about something, she is working hard to improve it. This is how she got from finance to marketing, and from high-tech industry to luxury, to eventually become an entrepreneur. On the way she completed Master of Marketing Design program from School for Professional Design in USA, and Executive Master of Marketing & Sales (EMMS) from ESADE Business School in Spain and SDA Bocconi School of Management in Italy.

Joanna is a brand mentor on a mission to transform the way how entrepreneurs and creators feel about branding. She wants to achieve her mission by breaking down the branding myths and making branding easier and fun.

Joanna helps creators and solopreneurs, who crave to use their talents to change the world, to be visible in this insanely crowded marketplace.”

What she shares on this episode

The better you know yourself, the better you know your target audience and the more successful you are. Your success is linked to criticism as well as all the good times. Allow yourself to take feedback in your stride and learn from it also allowing yourself to be vulnerable to let people see you for who you are. Every tool you ever need to know your and create your community is within you.

On this episode Joanna Blein talks about all the elements that you need to identify your niche and promote it.

On this episode of the Creator Mindset Podcast

  • How to discover our niche and target market

Key Takeaways

  • Treat everything you create as a business
  • Understand your clients needs and desires
  • Think about the people you don’t want to be a part of your community
  • The foundations are most important in your business the stronger it is the stronger your business is.
  • Ask yourself who you really are
  • What are your limiting beliefs?
  • Think about all the ways you are unique and different from anyone else, also considering your lifestyle as a major aspect
  • Think about your client’s needs
  • Talk to your audience – surveys help
  • Consider what you offer your clients as an investment, doesn’t necessarily have to be monetarily alone.
  • There is no one recipe for success because everyone is different

Connecting with the artist

Website: http://blein.consulting